OUR APPROACH & EXPERTISE
ATHLETE MARKETING & TALENT ACQUISITION
A-DW excels in identifying and engaging athletes whose passions and objectives align with your brand’s ethos and objectives.
PROPERTY NEGOTIATION & ACTIVATION
A-DW secures and activates partnerships tailored to meet your criteria that drive forward your corporate goals & objectives.
CREATIVE IDEATION & PRODUCTION
A-DW crafts compelling stories & campaigns with skilled creatives & in-house experts. We do it all - from storytelling to seamlessly integrating talent, media, and property partnerships.
MEDIA PLANNING & PRODUCT PLACEMENT
A-DW excels in negotiating premier media opportunities & crafting authentic product integrations that jump off the screen. Our distinctive approach includes exclusive 'house rates' with the top networks and platforms.
CAUSE MARKETING
A-DW is passionate about sports marketing with a cause and spearheading community & charitable initiatives that make tangible, lasting impact. We believe in leveraging our expertise to effect positive change.
COMPREHENSIVE PARTNERSHIP MANAGEMENT
A-DW’s strategic partnership management & robust operations accelerate opportunities for both properties & brands. As your AOR, we proudly represent both - empowering sales, team, talent & media plans to shine & excel.
Hisense - Jayson Tatum “Win Like”
Zenni - Official Eyewear of the Boston Celtics
Nike - Kevin Durant x Chet Holmgren “I Got Next”
Hisense - TNT Inside The NBA “Brand In-Studio Integration”
Service Credit Union - Defending New Englands Heroes
“Athlete-Driven capitalized on their industry wide sports marketing expertise to create a national broadcast integration campaign for their NBA league partner client that helped their brand shine. They showed their knowledge by weaving an integrated strategy across our various platforms which included in-game broadcast, global courtside signage, social media customization, and a special live in-studio integration. The results simply made the campaign stand out.”
— Senior Vice President, NBA League Broadcast Partner