“I've worked with Athlete-Driven Worldwide for two years through my relationship with Autodesk, and can't speak highly enough of Athlete Driven's ability and expertise.” - James Develin, 3 Time Super Bowl Champion, New England Patriots
Athlete-Driven Worldwide is proud to present the James Develin story, documenting a player’s journey as a business owner after pro football, and how a former Super Bowl Champion is using his engineering degree now as an entrepreneur. James trades sweat for sweets and opened up his new business SoulBerri, with the help of his education and engineering design firm Autodesk.
Athlete-Driven is proud to tell this story in partnership with engineering design firm Autodesk, to motivate and award scholarships to deserving students seeking careers in the trades.
As James meets all of the tradespeople who built his new business SoulBerri, we see how sustainability plays a huge role in design using Autodesk software. We learn the important role that contractors played to make SoulBerri possible, and the need for future builders and designers in the trades.
This campaign is currently being distributed across the US and Canada with a robust digital media plan led by A-DW, as we help inform students how they can win thousands of dollars in scholarships toward higher education to become future tradespeople.
